Opening Hook Imagine this: you’re standing in the nearly-finished basement of your home in the USA, and the monthly rent from the future

Opening Hook Imagine this: it’s a Friday night in suburban America, family and friends gather in the lower level of your home. The music’s just

Imagine this: you come home after a long week in your busy USA-based life, head downstairs, flip on the lights in the basement, and step into your

Opening Hook Picture this: on a chilly morning in a suburban home in the USA, Sarah climbs down into her basement, flips on the ambient LED lights,

Opening Hook Imagine stepping down into your basement and being greeted not by cold concrete walls and fluorescent lighting, but by the warm glow of

Opening Hook Imagine walking into your basement in Boise, Idaho—where the ceiling is so low that you brush your head on the joists—and noticing a